Herman Textile Window Fashions Has Created Smiles for 102 Years

If a 102-year-old company is doing everything right, it’s bound to thrive on repeat and word-of-mouth business. That’s been the formula at since Joel Herman’s grandfather founded the company in 1909.

"My customers say, 'Why would I go anywhere else?'" Herman said with satisfaction. "They appreciate the value we can give them."

His father handed him the reins in the mid-'80s, when they were still doing business at Cedar Center Plaza, but he’s been at the company since he gave up his paper routes 39 years ago.

Herman moved the store to , Highland Heights, in 1988, and will mark the first anniversary of his new 2,200-square-foot showroom in December.

The showroom is a wonderland of American-made Hunter Douglas shades and blinds of all descriptions, and an extensive line of fabrics and re-upholstery materials.

"I love to show options," he said, demonstrating blinds that open from the top or bottom and can be ordered with remote controls. Most of the Hunter Douglas products are made at their Cumberland, Md., plant and are delivered in two weeks. Herman employs two installers to ensure quality installation, and four seamstresses to create curtains, draperies and valences to order. The company also restores and reupholsters furniture.

"The best thing is when a customer comes up to me at a restaurant or store and says, 'Those blinds are the best,'" Herman said. "I like creating smiles. Is that too corny?"

The business is located at 14 Alpha Park, Highland Heights, driveway 25, and is open 9 a.m. to 5 p.m. Monday through Friday, and evenings and Saturdays by appointment.

Herman’s commitment to customer satisfaction is intense. He goes out on all sales calls and is available for on-location appointments Monday through Saturday. His phone number is 440-461-6262.